MENVYRA is a men's wellness trade name of Valtreya Brands B.V. We are building a focused retail business around adult men's wellbeing, practical product education and trusted supplement brands.
Our focus
Our initial categories are men's vitality, energy and stamina, daily men's wellness, performance and recovery, and healthy ageing for men over 40. We intend to source established European and international products and make suitable products available to customers and selected retail partners.
How we want to build
Long-term trust matters more than exaggerated claims. We want customers to know who is behind the business, understand what a product contains and have access to clear information before they buy.
Company ownership
| Legal entity | Valtreya Brands B.V. |
| Trade name | MENVYRA |
| KVK number | 42152887 |
| VAT number | NL869948027B01 |